Sr. Product Designer.
5+ Years Crafting Experiences for Product Startups.
Engineer turned designer focused on the startup environment. My experience spans both B2B and B2C products, with specific work in domains like AI/ML, Healthcare Tech, EduTech, Video and more.
Outside my work, I enjoy mentoring fellow designers, running workshops, and exploring animation and data visualization.
CURRENTLY AT TELUS DIGITAL - Sr. Product Designer - SInce 2023
HEALTHPLIX - UX DESIGNER | 2021-2022
SPOT: Prescription writing tool
Health Plix | 21 May 2021 | 4 weeks
Leading with user research, I designed the mobile-first prescription writing feature for HealthPlix SPOT as UX Designer. This addressed a critical unmet need, driving mobile app adoption and elevating its utility to match the desktop platform.
UX Research | End-to-end product design
1L+ Playstore downloads
"..I think it's the most user friendly app for doctors.."
"..The EMR is very user friendly, so is the SPOT App.."
6 clinics visited around Bangalore
Interviews with doctors, nurses and other healthcare workers
RIZZLE - PRODUCT DESIGNER | 2022-2023
AI - short video generation tool for businesses and creators
UX Research | End-to-end product design
Designing Rizzle’s text-to-video tool — Improving the MVP with user testing.
Iterating from 0-to-1

Rizzle Camera
Content analysis for UX revamp
OTHER PROJECTS - FREELANCE & ACADEMIC | 2019 - 2021
Design Research Projects
Making the most out of location data
Design Challenge
Framework for Digital Education
🏆 Best Design Research Project '21
How to master the game of 2048
Contextual Inquiry
Study on Indian students & eLearning during COVID
UI Design + Micro Interaction
About ME
What I do
Rapid Prototyping
Fast, interactive prototypes using tools like Framer and v0 to bring ideas to life quickly.
End-to-End Product Design
Full-cycle product design for startups, with a focus on agile delivery and building for future scale.
Lean User Research
Specialized in getting sharp user insights with limited resources — designed for the realities of startups.
How I started
I studied engineering at NIT Calicut, but toward the end of college, I found myself drawn to design. I was passionate about learning, so education was the first area I explored. My first real project was creating board games to help children learn in a playful way. (Project on the right)
To deepen my skills, I pursued a master's degree at NIFT, and since then, I've been designing products for startups of all sizes and stages.
Today, I bring together engineering thinking, design craft, and the adaptability to work with fast-changing tools like AI — building products that are made for what's next.
Designing a Board Game for learning
SIDE PROJECTS
Data Viz

Comic Strips
Animation
Illustrations
Thats all for now.